The Big Payout: College Ultimate’s Road to Marketability
by May 24, 2011, 10:34pm 0
Every year it seems as if Ultimate is on the verge of a breakthrough. If the game could just change a few rules, attract some sponsors and establish a fan…
Tony Leonardo has been writing about Ultimate since 1996 and is the co-author of Ultimate: The First Four Decades (2005) and author of Ultimate: The Greatest Sport Ever Invented By Man (2008). He founded the University of Notre Dame team in 1991 and and won a gold medal playing for Team USA Masters at the 2011 World Championships of Beach Ultimate. He is also known as a broadcast commentator for Paganello (2004-7, 2009), Club Worlds in Prague (2010) the World Games in Cali, Colombia (2013) and as the color commentator for the MLU’s Eastern Conference (2013, 2014).
Every year it seems as if Ultimate is on the verge of a breakthrough. If the game could just change a few rules, attract some sponsors and establish a fan…